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Oobe merges with Atlanta firm


Staff Report
Published Dec. 31, 2012

Greenville-based Oobe Inc. said it merged with Mail Sort Inc., an Atlanta-based provider of direct-mail promotional products and document-processing services.

Terms of the merger were not released. Mail Sort’s 65 employees will remain in Atlanta, but the company will be rebranded as Oobe within the next 12 months.

Oobe, a supplier of corporate uniforms and apparel, also announced it would locate its headquarters at RiverPlace, not at a new development planned for the West End as previously announced. Oobe’s 30 Greenville employees will occupy 14,000 square feet on two floors at RiverPlace, which overlooks the Reedy River and Peace Center for the Performing Arts in downtown Greenville. Oobe also will use 1,000 square feet near the main entrance at RiverPlace as a showroom for its apparel.

Oobe had said in June that it would locate its corporate office within a 62,000-square-foot mixed-use project known as Markley Terrace on the West End, but the company now said it will move into RiverPlace this summer.

Following the merger, Oobe founders and co-CEO’s Tom Merritt and Mike Pereyo of Greenville will retain their titles and assume the added responsibility of managing the new operating division. Mail Sort CEO Butch Floyd will continue to manage Atlanta operations and becomes OOBE’s chairman of the board.

“For more than two years Oobe has supplied Mail Sort with apparel for its promotional products business and in that time we’ve found many commonalities in our operations and corporate cultures,” Floyd said in a news release.

“This has been an incredible year for Oobe that has presented us with exciting opportunities,” Merritt said in a news release. “We’ve been blessed with several significant wins of corporate apparel clients that helped elevate our brand awareness among new industry sectors and our entire team has never been more energized and enthusiastic about its future. The merger with Mail Sort opens additional doors for business growth, as will the move of our corporate headquarters to a location as dynamic as RiverPlace.”

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